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Brand Feature: MiiR

Writer: NorthPoint
NorthPoint
11 minutes ago
3 min read

So listen, last week we introduced some kicka$$ new fall apparel. As you swiped through the pictures on our social media (psst..go follow us!), felt a wave of “giddy” as the email blast pinged in your inbox (give us your email so you can keep up), and read the blog in pure fascination and wonder…you may have caught a brand that feels a little bit like a stowaway- MiiR. What are you doing here?! Aren’t you a drinkware brand?! Please don’t judge a book by its cover because while MiiR is a refined diva in the drinkware industry, they have been training behind the scenes for this apparel debut. And let me tell you, MiiR has nailed it. They could go up against the Muhammad Ali’s of apparel brands and possibly take the title of “Greatest of All Time.” We’re talking buttery-soft, dapper-cloud puffies that keep the winter freeze from getting back up the ten-count, runway-worthy full-zips with blouson sleeves, AND Japanese-inspired spacer knits that will keep you warm without making you look like a bubble mailer's twin. Don’t even get us started on the bags. Without further adieu lets introduce our top favorites….



MiiR® Men's Kumo 1/4-Snap Pullover

Starting at $95.00

Named after the Japanese word for cloud, this ultra-soft spacer knit lets you avoid dressing like a bubble mailer to survive the freezing weather. Its 18-degree seam lines and odor-fighting stretch give you unlimited movement and low-key sophistication.




MiiR® Women’s Kumo Full-Zip

Starting at $105.00

The full-zip that was pulled straight from a runway and placed in our hands to share. With blouson sleeves, anti-odor magic, and crafted with a refined mindset, this is an ultra-soft and performance-driven full-zip with warmth that makes you forget the frost on your windshield this morning.




MiiR® Women’s Sashiko Stretch Puffy Vest

Starting at $115.00

Ooooh La La. This vest. Avoid the icy drizzle and awkward layering limits without ever sacrificing your blanket burrito personality (A.K.A. comfort). It is engineered with Japanese-inspired zigzag stitching (sounds fancy), flexible stretch, and a water-repellent shell. Which is a very wordy way to say… it will warm you right to your heart, literally and physically.




MiiR® Sashiko Full-Zip Stretch Puffy, Men's & Women's

Starting at $160.00

It’s a buttery-soft and stylishly stitched jacket that is worn with the understanding that you are looking like a dapper cloud effortlessly. Packed with Japanese-inspired details and a water-repellent finish, it keeps fall/winter’s freeze on the down-low so you're frostbite-free. The thermostat might be plummeting, but honestly? In this jacket, you’re hot to the touch.




MiiR® Kondoh Classic Pack (OH, bags too?!)

Starting at $115.00

You never needed to look like you're scaling Mt. Everest to just transport your laptop from home to the office. This bag proves it. Packed with magnetic key fobs, luggage pass-throughs, a padded laptop pocket, and airflow panels, which means it will endure that arctic commute and airport headache with full commitment and zero drama.




MiiR® Causeway Tech Organizer

Starting at $40.00

Cables, earbuds, power banks, cords… OH MY. Nothing like the feeling of an overstimulating cold travel day, hectic commute, or social-battery-draining workday, AND THEN having to dig through the bottom of the abyss (your bag) to find a charger while you're on one percent. This tech organizer is a meticulously organized bag that will keep all your tech gear protected and easy to access when you’re ready.



MiiR came to play this winter season and proved that their talent goes WAY beyond vacuum-insulated tumblers. They took the cozy living energy, wrapped it in the finest craftsmanship, and somehow made survival of the arctic tundra look like a criminal act of cloud comfort and warmth. So unless your cold-weather game plan is “shivering inside a jacket dupe for a bubble mailer until may”, reach out to NorthPoint. Your brand doesn’t need to be ice-cold bland this fall/winter season! 


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