March is Employee Appreciation Month, which means it’s a great excuse to slow down for a second and recognize the people who show up every day and keep things running—often without much fanfare. And no, appreciation doesn’t have to be a big production. In fact, it’s usually the simple, thoughtful stuff  that lands best. Why It Matters Work is busy. Calendars are packed. Slack never stops. It’s easy for hard work to quietly go unnoticed. Taking time to say “hey, we see you” ca

A new year means one thing in the world of high-performing teams: SKO season . Sales Kickoffs are the spark that sets the tone for the year—your moment to rally the team, align on strategy, and build unstoppable momentum. And while the agenda, speakers, and content matter, there’s one element that quietly (and sometimes loudly) makes your SKO unforgettable: the swag . At NorthPoint, we say it all the time— swag is strategy.  When used intentionally, it shows appreciation, dee

When you’re looking for high-impact swag, budget-friendly event giveaways, brand promotions or field-marketing kits, the right sticker format can make all the difference. At NorthPoint, we carry a full spectrum of custom-sticker options, from affordable workhorses to premium show-pieces. Below is a breakdown of each format, what makes it unique, and when we recommend to use it! 1) Classic Die-Cut Stickers What they are:  These are full-color vinyl stickers cut to the exact cu

Kitting is more than just packaging items—it’s a powerful way to create experiences, reinforce brand identity, and build lasting...

At tradeshows and events, attendees are pulled in dozens of directions. Every booth is vying for their attention, so how do you make sure...

Are you wanting to invest in branded swag but don’t know where to start? A few core staples are going to be the most important showcase...

We’ve dropped a lot of cool swag over the years, but some products just👏🏼 keep👏🏼 delivering👏🏼. We're sharing the most popular Hot...

Swag stores are a sleek and simple way to let employees or event attendees select and receive branded merch through a branded storefront,...

Swag has come a long way since the days of stress balls and fidget spinners. Today’s promotional products are more than just...