The Hottest Dupe of the Summer: Bogg Bag vs Simple Modern

NorthPoint
Jun 11
3 min read

Calling all brand builders, swag selectors, and corporate gifting MVPs — this week’s Dupe Scoop is coming in hot with a trending summer bag that’s as functional as it is fashionable, and way friendlier on the budget than the original.

You've probably heard of the Bogg Bag — the structured, wipeable, oversized tote that’s been spotted at every beach, pool, soccer field, and Costco run this summer. It’s cute, it’s durable, and it screams "I have my life together." But… it’s also a little pricey when you're ordering more than one.

Enter: the Simple Modern Getaway Bag. Same aesthetic. Same vibe. BUT, a little friendlier on the wallet — and yes, it can be branded!

Oh, and let’s not forget: Simple Modern is still a name-brand moment. With a strong retail presence and a loyal fanbase, it gives you all the trend cred of Bogg without the bigger markup. It’s the kind of item your recipients will recognize and appreciate — not just another anonymous tote.

The Bag of the Summer

The Simple Modern Getaway Bag checks every box for summer and beyond.

Durable EVA material that's water-resistant and wipe-clean
Structured design that holds its shape (no flopping!)
Roomy interior for towels, snacks, sunscreen, and all the other things we carry with us every day
TONS of cute colors and patterns
And best of all… a large imprint area for your brand to shine

Whether you’re looking for a customer appreciation gift or an internal summer surprise that your team will actually be excited about, this bag is a hero gift that delivers.

Here’s Where This Bag Wins Big:

➤ Client Thank You Gifts

Show your top clients they’re kind of a big deal with a summer-ready bag that’s both trendy and practical. Pack it with goodies, snacks, or event invites for a full-on VIP moment.

➤ Raffle or Giveaway Prizes

Need a buzzy raffle item at your next trade show or team event? This is the one they’ll be fighting over. (Seriously, people LOVE this bag.)

➤ Employee Gifting

This is not your standard water bottle or pen. Whether it’s for a summer kickoff, team offsite, sales incentive, or just a little “thanks for crushing it,” this bag is a standout internal gift that screams thoughtful.

Bogg vs. Getaway — Let’s Dupe It Out

FEATURE	BOGG BAG	SIMPLE MODERN BAG
*Material*	EVA (wipeable, waterproof)	EVA (same, durable)
*Brandable?*	Yes	Yes
*Color Variety*	34 solid colors	16 Trend-forward colors/patterns
*Price (branded)*	~$103	~$80.00
*Minimum Order QTY*	3	1
*Name Recognition*	Known, niche	Known, still trending
*Popular Feedback*	Loved, but bulky & pricey	"More versatile and affordable"

Budget-Friendly, Brand-Ready

We’re always on the hunt for those unicorn promo products that are on trend but don’t break the bank. The Simple Modern Getaway Bag is it. For roughly half the price of the Bogg, you get all the style, all the functionality, and the bonus of a recognizable name-brand item your recipients will actually want to keep.

So whether you’re planning your next gifting moment, prepping for a summer promo push, or curating a high-value raffle prize, don’t sleep on this dupe. It's so good, some even say that it might be better than the original 👀